Howdy! My name is Caleb Roth and I have dabbled in selling books on Amazon for the past decade. In late 2014 I decided to approach my business more seriously, switched completely over to FBA (Fulfilled By Amazon), and haven’t regretted it for a second!
My goal with this site is to share my journey with fellow booksellers and invite you to join the FBA book bandwagon. Whether you are just starting out with Amazon or have been selling for several years, there should be something for everyone to learn on this blog. There is always something new to learn in this business, and I look forward to learning from each of you!
My background is in marketing and data analytics, and I worked for more than five years in a marketing role for a Fortune 100 company. I will bring lots of data to the table and help to dispel common myths that seem to be prevalent among booksellers.
I challenge you to follow my journey while starting your own. Don’t just sit on the sidelines – get out there and start your own Amazon adventure!
Let’s go flip some books!
Questions? Comments? Snide remarks? If you have ideas for future blog posts or want to share some of your own story, please contact me below. I’d love to hear from you!